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Kenneth Cole is a relentlessly optimistic, global lifestyle brand that supports the hectic lifestyle of the young professional. The 40-year-old brand puts the well in their well-being by infusing purposeful functionality with modern New York style, and by inspiring social impact. Kenneth Cole creates modern essentials that are tech-infused and purpose-inspired to provide the perfect balance of style, comfort, and performance. Through raising social awareness and inspiring action, the brand seeks to make a meaningful impact in our communities and the fashion business with a focus on mental health. G-III added the Kenneth Cole license to its brand portfolio in 2004.